On-page SEO · Guide
Meta Descriptions That Get Clicks
Craft meta descriptions that summarize the page and improve CTR. Confirm length and presence with Sourcer’s free checker.
Meta descriptions are not a direct ranking factor, but they strongly influence whether people choose your result. Sourcer measures presence and length on each SEO snapshot.
Guidelines
- One unique description per important URL
- Roughly 120–160 characters for typical desktop snippets
- Write for humans first — accurate, specific, benefit-led
- Support the promise of your title tag
Common mistakes
- Copying the title tag verbatim
- Leaving the tag empty so CMS fallbacks invent thin text
- Ignoring social tags — also set Open Graph and Twitter Cards
Use the Meta Tag Checker landing page when meta fields are your only focus.
